## The GEO Playbook: 16 tactics to get your brand recommended by AI

##### AI answers name 8–10 brands per query. This playbook shows you how to be one of them — with realistic benchmarks from 2,300+ companies.

#### 16

Аctionable tactics

#### 8

Industries covered

#### 4

Metrics per tactic

### What's inside

## 16 specific actions, ranked by impact, with benchmarks from real data

##### Each tactic includes clear instructions and realistic improvement ranges across 4 metrics.

01 · CRITICAL

##### Write answer pages for your top 20 queries

AI Visibility +4–8 pts on average

02 · CRITICAL

##### Place bylined content in 3–5 industry publications

Strongest authority signal for LLMs

03 · CRITICAL

##### Add a real named author to every piece of content

Anonymous content gets cited less

04 · CRITICAL

##### Publish original research or proprietary data

LLMs cite unique stats by design

05–09 · IMPORTANT

##### Reviews, FAQ schema, Wikipedia, LinkedIn, G2

Significant cumulative lift

10–16 · MEDIUM + BASELINE

##### Comparisons, Reddit, schema markup, backlinks, technical SEO

Reinforces and sustains gains

## Score benchmarks

## What good looks like

##### Use these ranges to calibrate where you stand before acting.

##### AI VISIBILITY

Good

50%+

Average

20–49%

Needs work

Under 20%

##### SHARE OF VOICE

Good

5%+

Average

1–4.9%

Needs work

Under 1%

##### AVG POSITION

Good

1–3

Average

4–6

Needs work

6+

##### RECOMMENDATION RATE

Good

20%+

Average

8–19%

Needs work

Under 8%

##### 2,300+

Companies analyzed

##### 350,000+

AI responses tracked

##### 4.8/5

From 200+ Dabudai users

##### 547+

Companies on Dabudai

##### "Before, we had zero sales from ChatGPT. Just three weeks after implementing Dabudai's recommendations, we got our first 6 sales. I'm really excited to keep going."

Talia Taylor

Digital Marketing Director @ Quantum

## Priority actions by industry

### Score benchmarks — what good looks like

Top industryLegal Services

Massive demand for AI legal guidance. People phrase queries as "what do I do if..." — exactly where LLMs recommend attorneys.

| # | Tactic | Visibility | SOV | Position | Rec. rate | Priority |
| --- | --- | --- | --- | --- | --- | --- |
| 1 | Write answer pages for top 20 client queries | +10–15% | +0.15–0.2% | −0.2 spots | +1.5–2% | Critical |
| 2 | Attorney profile with real credentials and cases | +6–10% | +0.05–0.1% | −0.2 spots | +0.5–1% | Critical |
| 3 | Expert columns in legal media publications | +8–13% | +0.1–0.2% | −0.2 spots | +1–1.5% | Critical |
| 4 | FAQ with Schema on every practice area page | +4–8% | +0.05–0.1% | −0.1 spots | +0.5–1% | Important |
| 5 | 50+ reviews on Google and legal directories | +3–6% | +0.03–0.07% | −0.1 spots | +0.3–0.7% | Important |
